Shiftboard

At Shiftboard, a global leader in workforce scheduling, I had the opportunity to contribute to the company’s content strategy development and public relations efforts as part of Communiqué PR. I launched “The State of the Hourly Worker” report, which offered insights into the dynamics of the hourly workforce, a segment at the core of many mission-critical operations. I executed the report from conception to publication, overseeing the survey review, editing, and collaborating on design concepts to ensure a compelling blend of insightful content and visual appeal.

Through strategic content development and targeted pitches with notable publications, I helped Shiftboard reinforce its market presence and thought leadership in the competitive landscape of HR and workforce technology solutions. I secured interviews with several notable publications, including a podcast episode with Recruiting Daily with William Tincup.

Trade Publications

• Talent Management – The key to retaining hourly workers? It’s their schedule – May 30, 2023
• HR Daily Advisor – Work Schedules: The Secret to Improved Employee Morale and Retention – June 23, 2023
• Recruiting Daily – Storytelling About Shiftboard With Sterling Wilson – RecruitingDaily – July 9, 2023
• Spiceworks – How Scheduling Tech Boosts Retention in Shift-Based Industries – Spiceworks – October 5, 2023

Shiftboard’s Blog

• Redefining Schedule Flexibility for Union Workers
• Role of Flexibility in Boosting Employee Retention in Manufacturing
• The Key to Retaining Hourly Workers? It’s Their Schedule
• 4 Scheduling Strategies to Improve Employee Morale and Retention
• 5 Scheduling Strategies to Reduce Stress for Hourly Workers
• How Scheduling Tech Boosts Retention in Shift-Based Industries 

Press Releases

• Shiftboard Announces Second Year of Record-Breaking Growth Among Manufacturers
• New Study Reveals Why Employers Should Adapt to Millennials and Gen Z Desire for Schedule Flexibility